The cold weather and crisp air is just a proof that fall season is truly well on its way. As temperature continues to drop, shoppers will surely be in the look out for some accessories to keep their fall to winter outfit fashionable and stylish.

Aside from chunky necklaces and statement earrings, seasonal items such as hats, gloves, sunglasses and scarves are also popular this season. Update your store with this season’s latest fashion trends and keep your jewelry display fresh, popular and trendy.

Here are some of the most useful tips on how to display this season’s hottest fashion accessories.

Jewelry

 Since people will be mostly covered up with layers of clothing this season, many may opt to wear little to no jewelry at this time of the year. However, chunky necklaces and earrings are still popular choice among fashion savvy ladies so make sure to keep these items available in your store.

To create a catchy necklace display, you can use velvet display stand or polystyrene bust to hold chunky necklaces. A dress form mannequin is also a great choice when it comes to displaying long or multi layer necklaces.

For statement earrings, you can use finger shape displays in various sizes or showcase ring trays to showcase your ring collection. Fancy ring displays like this mini shoes display is also a great idea, especially if you’re aiming for a shabby chic theme for your jewelry store.

Scarves 

 

This accessory is definitely one of this season’s must have. Let them take the spotlight by displaying it in a visible area in your retail store. You can use scarf display rack to showcase different scarf designs and styles. If you’re into DIY stuff, you can also use curtain rod to create a layer of display in your retail store. Using a dress form mannequin will also help in highlighting this season’s best accessories. Purchase different mannequins and dress it up to fit this season’s fashion trends.

 

Hats

 

Complete this season’s accessories with different trendy hats. Use spinning hat displays to make it more accessible to your customers or hang it on the wall to create an attractive display in your retail store.




Display this season’s greatest fashion finds creatively and invite more shoppers into your store this season. Learn more »

A lot of small business owners don’t realize the value of creating an attractive window display to encourage new buyers and win back the love of old customers. If you’re selling clothing items or fashion accessories, your window display is your first tool to help turn ordinary passers by into a raving customer.

During peak season, retail stores and fashion boutiques put out their best to send out a thanksgiving message or greet everyone a happy holiday through their window display.

This is the time of the year when shopping malls or jewelry stores create heartwarming necklace displays to encourage shoppers to purchase gifts to their loved one.

However, the start of fall and back to school season is also a great opportunity to create stunning window display and engage more customers. Aside from kids and teens accompanied by their mom, this season’s target market also includes college students who are looking for cool items wear inside the campus. Putting your best displays to reach this market is also a great strategy to boost your sales this season.

Here are some important tips to help you create a winning back to school display.

Create scenarios with your window display

To make your display more eye-catching, it’s important to create something that people can instantly relate to. Creating a scene that reminds people about good memories of their high school life or college adventures is a great way to tug the heartstrings of your customers. Make it fun, sentimental or classic by using different items in your store and use different props to pull off your desired scene. Retouch your usual display racks, trays, cabinets, mannequins or jewelry display stand to better fit your theme or motif.

Think of fun tag lines and put it on attractive banners

There are plenty of ways to ring in the new school year, but instead of using the old and overused back to school greetings, creating your own tag line is much more creative and original. Keep in mind that your tagline should be short, catchy and easy to remember so people will have better recall of your brand even after leaving your store.

Write or print your tagline on attractive banners and place it in the prominent area of your window display. You can use chalkboard as your background so you can easily write down your tag line or short quotation using colored chalks. Use your creativity and imagination to keep your window display unique and engaging.

Lastly, avoid over doing your window display. After putting everything together, take a step back and see if there’s anything that should be added or taken down on your display. Asks few customers about their feedback so you can further learn what works for your target customer so you can do better on the next holidays and important events.

Learn more »